Did John Reese use NLP in his Traffic Secrets 2 video?

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I've been around NLP for quite a while and if I'm not mistaken… John dopped a bunch of embedded commands in the video. All I can say is NICE

We're seeing online marketing mature and get to a new level of game. I'm happy to see John leverage a more subtle, less aggressive but strong presentation. Nice to see no Bonus or scarcity tactics, perhaps he could have used some more contrast outside of what his last TS program cost.

Apparently Cialdini's tactics are popular with todays marketer and John used a handful of them, like authority, contrast, rapport etc. So, on July 15, we get to see what kind of records are going to be broken. TS2 is a fascinating study, just wonder if he even has a salesletter or if he decided to just have a video.

In case you didn't see the last video from John Reese… take a peek at it here.